The World’s Largest Community for B2B Software
Share. Scale. Learn.
The Latest From SaaStr
Our Top Rated Podcast
5 Interesting Learnings
Popular Posts
The Latest
Every Top Founder Ever: “I Should Have Acted on Bad Trends Earlier”
So there are times in startup life when it seems like a wave is just overpowering you, that there is only so much you can do. And so many times, when you need to address a challenge, you may quietly feel limited by the team you have. There’s only so much you can do, just…
Continue Reading
Dear SaaStr: I’ve Hired 2 SDRs. Can I Hire an AE to Manage Them?
Dear SaaStr: After closing a few deals myself as a founder, I hired 2 SDRs and closed some more. Should I hire an AE to take over the SDRs and close or a VP of sales? Try to find a VP of Sales now, and try to hire an AE now. You probably will find…
Continue Reading
Snowflake CMO Denise Persson: Building Your Marketing Strategy to The First $100,000,000 in ARR
Denise Persson, the CMO of Snowflake, shares the five secrets to a winning marketing strategy to grow your company’s revenue and cement customer loyalty.
Get SaaStr content sent to your inbox daily
More Amazing Stuff
SaaStr University
400 FREE Lessons on Scaling Faster
SaaStr Events
Learn about and register for our global events.
Free Workshops
Free AMAs with the top VCs, CROs, CMOs and More!
eBooks
Grab FREE eBooks with the top SaaStr content!
SaaStr Sponsors
Learn about event and media sponsor opportunities with SaaStr.
Best Of
The Top 100+ SaaStr Posts to Help You Scale
Popular Videos
Popular Posts
Popular Q&A
How To Reverse-Engineer a $100M Exit: SaaStr on My First Million Pod
How do you reverse-engineer your first million as a SaaS startup founder? SaaStr founder and CEO Jason Lemkin chats with Sam Parr on the popular YouTube channel and podcast My First Million about what’s required to make it on the map for a $100M exit and then reverse engineers the steps to get there.
Rule 1: New minimum is $400K per employee
Rule 2: Go multi-product
Rule 3: Your second product must be bigger than your first product
Cheat code: Double your prices
Rule 4: 30% of your revenue is international
Rule 5: Localize your product
Cheat code: Remove friction
Rule 6: 100% net revenue retention
Rule 7: Don’t raise double digit millions
Dear SaaStr: What Was the Toughest Rejection You Ever Had in Sales?
Dear SaaStr: What Was the Toughest Rejection You Ever Had in Sales? The hardest rejection I’ve had in sales was around renewals. Especially ones I thought we really had earned. But still lost. In particular, in the early days of EchoSign / Adobe Sign, we had a...
Why the Future of Customer Success, Sales and Marketing Has Changed For Good: Ask-Me-Anything Part 2 with SaaStr CEO and Founder Jason Lemkin
In part one of this week’s Ask-Me-Anything (AMA) with SaaStr founder and CEO Jason Lemkin, he answered the community’s questions about whether all anyone cares about is AI anymore, investor appetites going into 2024, vertical SaaS, and thriving as a solo founder....
Is AI the Only Thing in SaaS that Anyone Cares About Anymore? Ask-Me-Anything Part 1 with SaaStr CEO and Founder Jason Lemkin
In the first part of this open Ask-Me-Anything (AMA), Jason shares his thoughts on the current state of sales and marketing, if anyone really cares about anything other than AI anymore, how to hire great partners, and breaking out of a crowded ecosystem.
Doubling Down: Jay Levy Managing Partner at Zelkova Ventures
"Doubling Down" is a new series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. Kicking us off is Jay Levy, Managing Partner at Zelkova Ventures. #1. What’s your most recent disclosed investment? Why did you...
Dear SaaStr: Can an Entrepreneur Back Out of a Signed Term Sheet Without Damaging Their Reputation?
Dear SaaStr: Can an entrepreneur back out of a signed term sheet without damaging their reputation? In my experience — Yes, probably. As a founder, you can back out of a term sheet if something is off, or even if you just get another offer you prefer. There is a lot...